Developing Touchpoints

Over the last few days we have been developing our touchpoints for our overall campaign. These include a promo video, website, series of posters, merchandise, the event. We wanted to get all these done and put into a presentation and scripted to show tomorrow. We all worked to our strengths to refine these touchpoints. For the video we spent a long time cutting down the footage and picking the perfect amount of cheer for the music. I finished up photoshopping the logos and designs Hannah illustrated for the merch and hannah finished the poster and the fonts. Georgia worked on the website and presentation. Im really stoked on how well we all worked together to get this done. To show tomorrow.